The goals:
– Improve the readability for the logo “COOL Future” and strengthen the brand concept through the logo
The approach:
– Simply the form of the logo
– Selected the clean blue and bright green for the main color of logo because of the core of the brand is morden, technologic, environment friendly and sustainability
The challenges:
– To convience the client that the brand image needs to be improved
Technical details:
– Adobe illustrator
(The left top logo is chosen for the new logo.)